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Jaguar Owners Club

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Jaguar Owners Club last won the day on November 19

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    Trevor
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  1. A new era begins today for Jaguar. A completely transformed Jaguar brand recaptures an ethos to Copy Nothing that can trace its roots back to the words of its founder, Sir William Lyons "Jaguar’s transformation is defined by Exuberant Modernism, a creative philosophy that underpins all aspects of the new Jaguar brand world. It embraces bold designs, unexpected and original thinking, creating a brand character that will command attention through fearless creativity. Jaguar has its roots in originality. Sir William Lyons, our founder, believed that ‘A Jaguar should be a copy of nothing’. Our vision for Jaguar today is informed by this philosophy. New Jaguar is a brand built around Exuberant Modernism. It is imaginative, bold and artistic at every touchpoint. It is unique and fearless. This is a reimagining that recaptures the essence of Jaguar, returning it to the values that once made it so loved, but making it relevant for a contemporary audience. We are creating Jaguar for the future, restoring its status as a brand that enriches the lives of our clients and the Jaguar community." Professor Gerry McGovern OBE. Chief Creative Officer Symbols of change – Jaguar’s new brand identity The reimagined Jaguar begins its unveiling today with an all‑new brand identity that establishes its unique character, through a dramatic new visual language. Meaning is embedded in each of the four symbols of change, reflecting brand values and providing clues for what is to come. Device Mark Jaguar’s new device mark is its signature. It is a powerful celebration of modernism – geometric form, symmetry and simplicity – demonstrating the unexpected by seamlessly blending upper and lowercase characters in visual harmony. Strikethrough This bold linear graphic generates an unmistakeable presence and an immediately recognisable visual for Jaguar, striking through imitation and the ordinary. Exuberant Colours Exuberant use of colour is a cornerstone of Jaguar’s new brand identity, embedded in its values and its association with art. Primary colours, born from the painter’s palette – yellow, red and blue – are the tonal building blocks, always presented with texture or movement. Makers Marks Consisting of the newly reimagined Jaguar ‘leaper’ that is our precious mark of provenance. Always leaping forward, it is a representation of excellence and hallmark of the brand. The monogram is a code for expression and a signifier of a completed work. It is used as a flourish or finishing touch. Copy Nothing On 2 December 2024, 20:00hrs (U.S. EST), at Miami Art Week, Jaguar will present “Copy Nothing”, the first global public installation for its new brand that will include the physical manifestation of its Exuberant Modernism creative philosophy, in a Design Vision Concept. This dramatic, unmistakable and unexpected expression of what it means to Copy Nothing will be a preview of the fearless approach to come from Jaguar. Jaguar’s presence in Miami will establish its advocacy for artistic expression, in all its forms. Through a series of meticulously curated gallery spaces over two locations, Jaguar will share its platform with new and ground‑breaking emerging artists who share its ethos of Copy Nothing. "To bring back such a globally renowned brand we had to be fearless. Jaguar was always at its best when challenging convention. That ethos is seen in our new brand identity today and will be further revealed over the coming months. This is a complete reset. Jaguar is transformed to reclaim its originality and inspire a new generation. I am excited for the world to finally see Jaguar." Rawdon Glover Managing Director, Jaguar Source: Content published is copyright of Jaguar Media Press Office (Jaguar Cars UK). This press release is for public distribution via editorial purposes. https://media.jaguar.com/en-gb/news/2024/11/fearless-exuberant-compelling-jaguar-reimagined
  2. https://www.castrol.com/en_gb/united-kingdom/home/product-finder.html
  3. compared to the traditional Jaguar logo, they look very amateur a bit like a kids drawing contest work
  4. I believe they have also ceased production in the US as well as other global markets. Very strange times indeed! The saying 'all your eggs in one basket' comes to mind with Jaguar (and many other manufacturers) with the sole production of Electric Vehicles. Interesting article from BMW who are currently voicing their opposition to the proposed ICE ban https://www.reuters.com/business/autos-transportation/bmw-ceo-says-energy-raw-material-prices-remain-high-2022-04-14/
  5. Jaguar will end all new UK sales in November meaning no new cars will be available from the firm until its electric revival starts in 2026. https://www.carmagazine.co.uk/car-news/industry-news/jaguar/f-pace-production-ends/ Article source: Car Magazine - Ted Welford Published: 1st November 2024
  6. You could try Dorset Sports Cars in Three Legged Cross, Wimborne https://www.dorsetsportscars.co.uk/
  7. A fantastic period piece featuring the iconic E-Type Jaguar (well what else are you going to use in a road movie). This fantastic film produced by Pirelli using an e-type (XKE) Jaguar to demonstrate their range of Cinturato Tires. By the time this film was made the Pirelli Cinturato range had already been available for over a decade.Pirelli’s Cinturato range of tires dramatically changed people’s perception of how good tires could be. They improved the handling of cars like an e-type Jaguar, when fitted with these progressive sports car tires. https://www.cinturato.net/tortoise-and-hare.html?fbclid=IwZXh0bgNhZW0CMTAAAR2gKn11c8-xaXDe3CsA4XlIcw6wMfdGqFki-z6VEGXrpr_u8USMJdKjVm8_aem_qOpi8lKqwyFk5IjgbhXVWw
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  8. That's great, just in time....should be a good day and weather looks fine Please ensure you print out the Club Pass (downloadable from the link above) and display on your dashboard Hope you enjoy the day!
  9. All of your published posts are all still there, nothing has moved or been hidden. Your account can be logged out for security reasons if left unattended for a period, so quite possibly you have drafted a post, gone off to do something and then come back to continue your post but will not go live as you are logged out.
  10. You should see 'Add Images in the top right corner (on desktop) and if you are signed in you can create a new album and add photos to it
  11. Shropshire's biggest jaguar event is back for another year, last year saw over 150 cars. All Jaguar's welcome Further event information: Jaguars - The Gathering 2024 event information
  12. I remember seeing that on show in the Uni many years ago
  13. It's certainly getting to the age where you will see a decline in numbers with owners scrapping or breaking the car. As it's neither too new or too old, it is in a limbo stage to become a classic, as yet....however, if you've had the foresight to acquire one then it's worth hanging onto and keeping in tip-top condition to further increase its value as it becomes even rarer over time Feel free to post up some pics of it if you would like to?
  14. Hi Neil....welcome to the Club As long as its Jaguar related you're welcome to post in the forums 🙂 Used to be the in-thing to strap a Jaguar IRS to the back end of custom cars back in the 70's and 80's very versatile and easy to fit as in a subframe and could huge amounts of power through the axle
  15. Hi Dave....welcome to the Club Good to hear you're enjoying the Jaguar experience and long may it continue
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