Jaguar Owners Club

A new era begins today for Jaguar. A completely transformed Jaguar brand recaptures an ethos to Copy Nothing that can trace its roots back to the words of its founder, Sir William Lyons "Jaguar’s transformation is defined by Exuberant Modernism, a creative philosophy that underpins all aspects of the new Jaguar brand world. It embraces bold designs, unexpected and original thinking, creating a brand character that will command attention through fearless creativity. Jaguar has its roots in originality. Sir William Lyons, our founder, believed that ‘A Jaguar should be a copy of nothing’. Our vision for Jaguar today is informed by this philosophy. New Jaguar is a brand built around Exuberant Modernism. It is imaginative, bold and artistic at every touchpoint. It is unique and fearless. This is a reimagining that recaptures the essence of Jaguar, returning it to the values that once made it so loved, but making it relevant for a contemporary audience. We are creating Jaguar for the future, restoring its status as a brand that enriches the lives of our clients and the Jaguar community." Professor Gerry McGovern OBE. Chief Creative Officer Symbols of change – Jaguar’s new brand identity The reimagined Jaguar begins its unveiling today with an all‑new brand identity that establishes its unique character, through a dramatic new visual language. Meaning is embedded in each of the four symbols of change, reflecting brand values and providing clues for what is to come. Device Mark Jaguar’s new device mark is its signature. It is a powerful celebration of modernism – geometric form, symmetry and simplicity – demonstrating the unexpected by seamlessly blending upper and lowercase characters in visual harmony. Strikethrough This bold linear graphic generates an unmistakeable presence and an immediately recognisable visual for Jaguar, striking through imitation and the ordinary. Exuberant Colours Exuberant use of colour is a cornerstone of Jaguar’s new brand identity, embedded in its values and its association with art. Primary colours, born from the painter’s palette – yellow, red and blue – are the tonal building blocks, always presented with texture or movement. Makers Marks Consisting of the newly reimagined Jaguar ‘leaper’ that is our precious mark of provenance. Always leaping forward, it is a representation of excellence and hallmark of the brand. The monogram is a code for expression and a signifier of a completed work. It is used as a flourish or finishing touch. Copy Nothing On 2 December 2024, 20:00hrs (U.S. EST), at Miami Art Week, Jaguar will present “Copy Nothing”, the first global public installation for its new brand that will include the physical manifestation of its Exuberant Modernism creative philosophy, in a Design Vision Concept. This dramatic, unmistakable and unexpected expression of what it means to Copy Nothing will be a preview of the fearless approach to come from Jaguar. Jaguar’s presence in Miami will establish its advocacy for artistic expression, in all its forms. Through a series of meticulously curated gallery spaces over two locations, Jaguar will share its platform with new and ground‑breaking emerging artists who share its ethos of Copy Nothing. "To bring back such a globally renowned brand we had to be fearless. Jaguar was always at its best when challenging convention. That ethos is seen in our new brand identity today and will be further revealed over the coming months. This is a complete reset. Jaguar is transformed to reclaim its originality and inspire a new generation. I am excited for the world to finally see Jaguar." Rawdon Glover Managing Director, Jaguar Source: Content published is copyright of Jaguar Media Press Office (Jaguar Cars UK). This press release is for public distribution via editorial purposes. https://media.jaguar.com/en-gb/news/2024/11/fearless-exuberant-compelling-jaguar-reimagined

Shropshire's biggest jaguar event is back for another year, last year saw over 150 cars. All Jaguar's welcome Further event information: Jaguars - The Gathering 2024 event information

Jaguar is commemorating the end of its internal combustion sports car lineage in 2024 with an exclusive limited-edition F-TYPE inspired by two iconic 1960s racing E-types Just 150 examples of the F-TYPE ZP Edition will be the last internal combustion-engined sports cars designed by Jaguar. These 575PS supercharged petrol V8 F-TYPEs feature specially curated interior and exterior details by the personalisation experts at SV Bespoke. "As Jaguar embarks on the boldest transformation in its history, to become a modern luxury all-electric brand from 2025, this is an unrepeatable celebration of Jaguar’s internal combustion sports car provenance. F-TYPE has captivated sports car drivers for more than a decade, just as the E-type did five decades before it. The ZP Edition is the ultimate celebration of that lineage, joining an illustrious roster of heritage-inspired collector’s editions including the 2015 Project 7 and 2020 Heritage 60 Edition." RAWDON GLOVER - MANAGING DIRECTOR, JAGUAR Two F-TYPE ZP Edition colourways are available, recalling the first race-winning ‘Project ZP’ E-types campaigned shortly after the model’s launch in 1961: Oulton Blue Gloss paint with Mars Red and Ebony duotone leather interior, or Crystal Grey Gloss paint with Navy Blue and Ebony duotone leather interior. Both feature Porcelain White Gloss hand-painted racing-style roundels on the doors and Porcelain White Gloss grille surrounds. Neither exterior paint colour has been offered on F-TYPE before. These colours match the two specially formulated paints created for seven pairs of E-type Project ZP Collection cars announced by Jaguar Classic earlier this year: https://media.jaguar.com/news/2023/06/jaguar-classic-unveils-tribute-first-e-type-race-wins-e-type-zp-collection. Unique interiors with horizontal seat fluting, plus Gloss Black exterior accents and Gloss Black brake calipers, complement exclusive F-TYPE ZP Edition branding details on the fenders, Gloss Black Diamond Turned 20-inch forged alloy wheels, tread plates and dashboard. Each car features a ‘One of 150’ SV Bespoke commissioning plaque. Ever since earning accolades including 2013 World Car Design of the Year, F-TYPE has continued to set the benchmark for truly involving, engaging, driver-focused sports cars, with a distinctive V8 soundtrack. The exhaust note is so iconic it is archived in institutions including the British Library. The F-TYPE ZP Edition is available in both Coupé and Convertible body styles. With 575PS, 700Nm of torque and an all-wheel drive system with Intelligent Driveline Dynamics (IDD) technology, performance is exceptional on all surfaces and in all weathers: 0-60mph takes as little as 3.5 seconds, while top speed is an electronically-limited 186mph. For details on the Jaguar F-TYPE line-up: www.jaguar.com/jaguar-range/f-type